In an article by Dale Killingbeck, Californian Ray Nelson explained how he invented the propellor beanie. It happened in 1947 when Nelson was a high school sophomore in Cadillac, Michigan. He invited some local science fiction fans over to his house, and they had fun taking futuristic hero/alien photos in the style of pulp covers. A hero costume had to be improvised. Nelson remembered the historic occasion, "I said, 'Wait a second,' and I dashed up to my room. In a frenzy, I stapled together a little cap made of strips of plastic and affixed a model airplane propeller to it on a wire, putting a few beads on the wire first so the propeller could spin freely."
George Young, in the hero role, donned the revamped beanie, took it home and later wore it to a science-fiction convention. While visiting relatives in California, Nelson won a contest by designing a character wearing a beanie. Soon, anyone who owned a tv set was watching Bob Clampett's Time for Beany (with voices by Stan Freberg and Daws Butler). ”I never bothered to patent it. I never made a dime off it,“ said Nelson.
Later, Nelson drew numerous fanzine cartoons with the propellor beanie, as he recalled,"I and other amateur cartoonists began drawing cartoons in which the propeller beanie was the symbol of science fiction the way the yarmulke is the symbol of the Orthodox Jew... It used to be science fiction fans wanted to wear them, but now computer people want to wear them. They are very popular with people out here with Mac computers.“
In addition to Ray Nelson, there was also physicist Sidney Richard Coleman, born in 1937, who wore a propellor beanie. "His mother had to put a beanie with a propeller on him, for when he walked across the street," cousin Rick Shanas said. "He wouldn't be paying attention, he'd just be so wrapped up in his thoughts, that she thought someone might hit him. He'd get noticed with the beanie."
Retracing this somewhat sketchy history, the clever writer-illustrator and art historian Dan Steffan probes to uncover more details, fanzine fandangos and mimeograph madness, plus puppetry puzzlements and cartoonery connections:
I've long been a fan of Ray Nelson's and was lucky enough to get him to draw for me back when I was publishing fanzines in the 1970s, 1980s and 1990s. He is a fannish treasure. I love his fanwriting and, of course, his cartoons are iconic. I think he's up in the big fannish three along with Arthur Thomson and Bill Rotsler. The three of them defined fannish cartooning.
While I recall having read other accounts of how Ray "invented" the propeller beanie, I don't think I ever heard the part about the Time for Beany contest before, but I just may have forgotten it over time. That's pretty cool, if it's true. All the histories I've found mention the television show starting on February 28, 1949, which means the puppet was built by that time. Ray says that he thought it up in Michigan in 1947, so the time frame is correct. He would have had to visit his relatives in California sometime in 1948 to enter the contest. And since Time for Beany was initially shown on local LA television, his relatives had to have lived in the Los Angeles area. Also possible. I know he has always been acknowledged for having introduced the propeller beanie into fandom and made it the symbol of fannish fans. It was widely being drawn by several fan cartoonists by the late 1950s--like Bjo, LeeH Hoffman, Dave Rike and ATom--as well as Ray.
Dick Eney's Fancyclopedia 2 (1959) doesn't have an entry for the Propeller Beanie, but it does have an entry about "The Beanie Brigade," which credits Bob Bloch with giving that nickname to a group of young fanboys who were running around the 1949 worldcon, Cinvention (Cincinnati, Ohio, September 3-5, 1949). Bloch called them "an army of goons wearing beanies, false beards and Buck Rogers blasters." The entry intimates, however, that this "army" may have been nothing but two fans--Art Rapp, who wore a large fake beard to the con, and George Young, who wore a propeller beanie.
Young is the fellow in the photograph that accompanies Ray's article about inventing the beanie. And I suspect that the photo was probably taken at the Cinvention, and that the beanie he's wearing is the same one Ray made and gave to him.
This is a drawing I did in 1970, an assignment from Jay Lynch that was published on the inside front cover of Jay's underground comic book Roxy Funnies (1972). It was originally supposed to be for Jay's Bijou Funnies, which regularly ran an illustration on the inside front cover to summarize the interior, a sort of visual contents page, but in this case, Jay held it for two years and then eventually used it in Roxy. It seems related to Jay's Roxy back cover which also shows feminist literature plus a JoBo. (Only now do I see that I misspelled "squeamish".)
The JoBo had eyes that popped out when it was squeezed. Steve Allen called it a "goo goo doll" when he used it as a prop on his 1962 television show. However, the name of the product as it appeared in novelty company ads was JoBo the Rubber Boy. Today, it's known as the Martian Popping Thing, sold by Archie McPhee.
Jay explained how he began to draw the toy into his comics: "At that time I was in touch with this guy in Texas who ran a novelty company called Elbee. The Jo-Bo toy was something that hadn't been made for the last decade or so. This guy got the rights to it or the molds for it, and he was making new ones in China. So the Jo-Bo toy appears in a lot of strips I did then, just as the propeller beanie, invented by Ray Nelson, started to appear in strips in the 1950s."
Jay recalled giving me the assignment in 1970 and seeing Avon's Robotmen of the Lost Planet (1952): "I probably just told you to draw a sexy woman with a Jo-Bo toy, and all the rest you came up with. There is a lot of stuff that I kind of plugged in the comics that caught on big. I think the first modern reference to Bettie Page was in a strip that Kim Deitch and I drew somewhere. Jeff Rund was in touch with her then and planned to do some books on her. I mentioned her in some strip to subconsciously whet the public's appetite, but the books (the Bettie Page Private Peeks series, I think it was called) didn't come out until several years after that strip was published. I used JoBo on the back cover of Conspiracy Capers and in a Nard n' Pat strip in Gothic Blimp Works. I kind of liked the old guy from Texas who ran the toy company. In the 1950s, there was that comic that has Martian JoBos attacking Earth."
Was Robotmen of the Lost Planet an offbeat experiment in product placement? One has to wonder: What kind of deal led Avon to draw the toys as science fictional comic book characters? And why the change in packaging?
Jay responds, "The toy itself was around from the l930s to the l950s, when it temporarily disappeared. I take it that Archie McPhee must have been familiar with the Robotmen comic book when he started calling it the Martian Popping Thing. In the early incarnations of the toy it was a circus freak character. Now it's a Martian. It's gotta be the comic book that was responsible for the change."
For an illustrated synopsis of the Robotmen of the Lost Planet storyline, go to Clea's Cave. Here is an interview with Ray Nelson about the invention of the propellor beanie. For Jay's children's books, Mo and Jo and Otto's Orange Day, go here.